The Sony Alpha α7 is the world's smallest & lightest interchangeable lens full-frame camera (correct as of 16th October 2013). Features include full Frame 24.3 megapixel resolution with 14-bit RAW recording, fast Hybrid AF with phase-detection, Wi-Fi & NFC connectivity, plus the Sony α7 is compatible with Sony E-mount and full frame lenses.



Large Sensor
The full-frame Exmor CMOS sensor is same size as a 35mm film frame. It’s more than twice the area of the APS-C image sensor in many DSLR cameras, and many times larger than your ordinary compact camera’s sensor. Capturing far more light, it’s the key to flawless, pro-quality pictures. You’ll really see the difference with superb detail, colour and contrast, plus dramatically reduced image noise.

24.3 effective megapixels
From atmospheric portraits to dramatic landscapes and vibrant street scenes – discover a new world of detail with the full-frame α7 with 24.3 effective megapixels. The α7 takes you to even greater heights of creative expression with its full-frame 24.3 effective megapixel sensor, you’ll experience uncompromising clarity in every frame.

Fast Intelligent AF
Don’t miss those once-in-a-lifetime picture opportunities. Fast Intelligent AF works in conjunction with the powerful new BIONZ X image processor to deliver blazingly quick, accurate autofocus that effortlessly tracks moving objects. The a7 adds Hybrid AF technology to freeze fast-moving athletes, wildlife or lively children with a crisply-focused burst of images at up to 5 frames per second.

Power and portability
The Sony α7 has a combination of power and portability that serious photographers have been waiting for. Crafted in tough magnesium alloy, dust and moisture resistant and weighing just 407g, the α7 is the world’s smallest, lightest 35mm full-frame interchangeable-lens camera (correct as of 16th October 2013).

OLED Tru-Finder & 3-inch LCD
Frame shots through the high-contrast, detail-packed XGA OLED Tru-Finder. Tilt the bright 3.0-type 921K dot LCD for a different perspective, high or low. Craft the perfect image with comfortably-placed buttons and dials – 9 customizable buttons and 45 assignable functions. Add accessories with the Multi Interface Shoe and broaden your horizons even further.

HD movies
Shoot flawless Full HD video at up to 50 progressive frames per second, with full P/A/S/M exposure control. View your footage live as it’s being recorded on an external monitor screen, just like a film director would. Pro-style movies deserve sound to match: fine-tune your audio with adjustable record levels and metering.

Wireless connectivity
Connect with Wi-Fi and transfer photos wirelessly to your iPad, iPhone or Android smartphone. And if you’re using an Xperia™ or NFC-compatible smartphone or tablet, just one touch is all it takes to connect with your mobile. Install PlayMemories Mobile Version 3.0 on your phone and use it as a handy remote to fire the camera’s shutter.

At a glance:

• 24.3-megapixel full-frame Exmor CMOS image sensor
• Approximately 3-times faster (compared to BIONZ image processing engine) new-generation image processing engine BIONZ X
• Enhanced Fast Hybrid AF equipped with 35% faster Fast Intelligent AF
• Dramatically improved XGA OLED Tru-Finder
• High reliability and intuitive operability
• AVCHD Progressive 60p movie recording function

• Focusing Modes: One-shot AF, Continuous AF, Manual
• Audio Recording: Yes
• Connection Type: HDMI, USB 2.0
• Exposure Compensation: Yes
• Sensor Size (WxH mm): 35.8 x 23.9 mm
• ISO Speed Range: 100-25600
• Compatible storage media (card not supplied): SDXC, SD Card, Mem Stick PRO Duo , SDHC Card
• Video Out: HDMI
• Weight (g): 474g
• Touchscreen: No
• Flash: None
• Monitor Size: 3.0"
• GPS: No
• Max Image Resolution: 6000 x 4000
• Auto Exposure Bracketing: Yes
• Megapixel Banding: 24 to 24.9 Megapixels
• Lens Fitting: Sony FE
• Built in Flash: Yes
• Movie Mode: Yes
• White Balance Modes: Auto, Preset, White Balance Bracketing, Custom
• Continuous Shooting Speed (fps): 5fps
• Body Dimensions (WxHxD) mm: 127 x 94 x 48 mm
• Battery Compatibility Fitting: Sony NP-FW50
• Metering Modes: Evaluative, Centre Weighted, Spot
• MegaPixel (Effective Resolution): 24.3 megapixels
• Model: Alpha a7
• Exposure Modes: Program, Aperture Priority, Picture Modes, Shutter Priority, Manual
• Vari-angle monitor : Yes